Persuasion: Strategies of Persuasion

While each of these principles is supported by both systematic and anecdotal evidence, it is not always clear how one might utilize the principles in a particular relationship or encounter. Louis Kriesberg suggests five ways in which one party might influence another in moving toward resolution of a dispute…


Persuasion: A Definition

Faced with an adversary who is doing something we do not like, or who is not doing something we wish to have done, persuasion can be an invaluable tool. Though “power” is generally considered to be coercion or force, persuasion can be powerful too, as is evidenced by the common saying, “the power of persuasion.”